Areas of Expertise

formerly LewisClarkBoone Market Intelligence

Research / Media / Communications / Publishing / Strategy

Founded in 1983 with a focus on publication and association research, The Boone Group (formerly LewisClarkBoone) has grown to serve several distinct practice areas.

Our Publications Group conducts readership and advertising research to help publishers increase advertising revenue, grow circulation, position their publication in a competitive marketplace, and enhance the editorial and design aspects of their publication.

Our Association Research Group works with organizations in a variety of areas including strategic planning, communications, programming, membership, and industry data.

Our Alumni Association Group focuses specifically on college and university alumni associations, assisting them in building and maintaining a powerful alumni network and maximizing revenue opportunities.

Our Travel/Tourism Group works with destinations, venues, convention/tourism bureaus and related travel industries to help them understand their market and their brand position.

Our Consumer Research Group analyzes consumer spending habits, POP statistics and marketshare. We obtain the information for organizations to build and maintain a competitive edge in the marketplace. We do this by increasing customer satisfaction, uncovering new opportunities, maximizing marketing efforts, and managing internal resources.

Our Salary and Compensation Group collects and analyzes data on salary, benefits and related areas on behalf of a broad spectrum of clients.

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